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# Walkers SunBites

Personal @ 31 October 2007

Hi all,

This morning I received a free bag of Walkers SunBites - Oven Roasted Onion and Rosemary flavour. I was very disappointed because I really wanted to try them, but they were not suitable for vegetarians (they have animal rennet in them)… so I went onto the SunBites website, and wrote a little email to them saying how disappointed I was as SunBites are supposed to be really nice and healthy with no artificial colours, preservatives or flavourings. They are also made from wholegrains. All these things are great for vegetarians, as most veggies do try to follow a healthy lifestyle.

I received an email back from them (excellent response time!!!), here is what they said:

Many thanks for your email.

Our focus for the SunBites launch was to use only natural seasonings. We have now found a way to achieve the same delicious seasoning for the Oven Roasted Onion & Rosemary flavour in a way that is both natural and suitable for vegetarians. As we are committed to providing vegetarians with a wide choice of products, it is a logical decision to re-formulate the seasoning next year so that vegetarians can enjoy them.

However, currently, the Original flavour and the Sour Cream and Cracked Black Pepper flavour are both suitable for vegetarians and we do hope you will give these a try.

Thank you once again for contacting us.

- From Walkers/Pepsico

I am very very happy that they responded, especially so quickly. I may try the other flavours, but it is really the oven roasted onion and rosemary ones that sound awesome (Beki ended up enjoying the whole bag). I won’t moan that the email sounds like they make people on a vegetarian diet a completely different species (see the bit that says “…we are committed to providing vegetarians…”), and the fact that they should have developed them veggie in the first place… I am just happy that companies do recognise the vegetarian diet as an important diet.

As I always say:

“If you can make something ’suitable for vegetarians’ then do, and then mark that it is”

Technorati Tags: sunbites, walkers, pepsico, vegetarian, diet, wholegrain

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