Daniel Lewis

Semantic Web to modify Internet Ad Models

January 16th, 2008 by daniel

Just had a link about the Semantic Web, from a rather different blog post. I have artificial intelligence feeds come in to Mail, and one of them is the Singularity U feed (the research on AI within the Singularity field tends to be a little
controversial, in comparison to the AI that you get from Universities)… but anyway… the guy from Singularity U (and SciVestor) is quoted on an InfoWorld article “Semantic Web takes big step forward“. Mentions that the business models that surround adverts on websites will have to change because Software Agents could start finding information for you, and won’t be interested in Google Ads.

I thought I would share that link with you, and also mention that I find it a bit weird that a Singularity guy is talking about the Semantic Web.

Daniel

Technorati Tags: internet, web, advertising, semanticweb, singularity

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  • 1 Bart Stevens Jan 17, 2008 at 11:40 am

    Daniel,

    Hi there (hope all is well)
    Just read you interresting blog. I agree with you but based on different reasoning … ;)
    The following, I’m active in the space of VRM which stands for Vendor Relation Management. What this means is that more and more we see the equasion is shifting away from the vendor’s to the consumers.They want to keep their ownership of their data. So to create a much more level playing field between buyer and seller.
    Via tools like Google a.o. people get all the info they need. They can e.g. submit requests into the market, while keeping control in what personal data they will share. This is a possible new way of ecommerce…
    If you extend this idea you can imagne you do not need advertisement anymore.

    What do you think?

    Feel free to have a look at my blog for more info.
    ichoosr.com/blog

    Cheers

    Bart